Facebook recommends that the cover image should be 1640 x 856 pixels. This image should convey your brand personality, products, and/or services to your audience at first glance. When that is done, you have to add your Facebook cover image, the most noticeable image on your Page. Facebook will crop it into a circle, so don’t add any important details in the image corners.Īfter choosing a great image, click Add Profile Picture. In our article on the best image sizes for all social media platforms, we explain that your profile photo should be 180 x 180 pixels. The goal is to help potential followers and/or customers recognize your Page instantly. And if you’re a small business, try using a high-resolution image of your signature offer. If you’re an artist or public figure, a picture of your face will work great. If your brand is a bit popular, you can use your logo. It also appears on the top left of your Facebook Page. This image stays beside your business name in search results and when you interact with your audience. These images should be high-quality and brand-centric as you want to make a good visual impression on your audience.įirst, upload your profile image. Add picturesĪfter creating your business Page, you’ll need to add your profile and cover images. You only need a few sentences (255 characters max.) This description will appear in search results. You can choose up to three categories.Īfter picking your categories, fill in the Description field with a short description of your business. In the Page Name field, use your business name or the name people will likely enter into the search bar to find your business.įor the category, type a word or phrase that describes your business and Facebook will suggest some options. As you type it in, the page preview will update in real time on the right side of the screen. On the left panel, enter your business information. Note: The information on your personal account will not be publicly visible on your business Page. Your personal profile is the door you pass through to get into your new Business Page. This is because every Facebook Page is managed by one or more administrators - all of whom are connected to the Page via their personal Facebook accounts. To create a Facebook Business Page, you have to your personal Facebook account. Businesses use Facebook Pages to:īusinesses can connect their Facebook Pages to their Facebook ad accounts and Facebook Shops. It’s really easy, and chances are, you’ve already got everything you need to do it.Ī Facebook business page is a public Facebook account used by brands, organizations, public figures, and artists. In this article, we go through the process of creating a Facebook Page for business. A well-optimized Business Page can help you grow brand awareness on the platform and effectively market your business. In fact, over 200 million businesses use Facebook’s free services, including Facebook Business Pages. With 1.96 billion daily active users, Facebook is a goldmine for businesses that want to reach their potential customers.
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